Brand launch
EMAIL CAMPAIGN INTRODUCING A NEW GIVING APP
Groundswell is a platform connecting donors to the causes they care about by allowing everyday philanthropists to research, select, and donate to nonprofits all in one place.
For this campaign, I wrote an eighteen-email, automated welcome series to guide new users on their giving journey and bi-weekly newsletters, highlighting causes and building engagement.
(Not including all eighteen, don’t worry.)
On mobile? Tap the first email and swipe to view.
email newsletters
On mobile? Tap the first email and swipe to view.
